Rioja Wine Certified Educator

The registrations opening for the new edition will be in February 2022

Coming soon


Only available for people selected by the Regulatory Council of the Rioja Qualified Designation of Origin

Next call: February 2022 


This course is an initiative that sets out to promote specialised instructors in our wines, guaranteeing their level of knowledge, the rigour of their training discourse, the ability to convey their passion for Rioja and above all to be able to educate trainees by delivering courses about Rioja face to face in other training centres, regions and countries.

The course will be divided into three phases:

  • Phase One: Online basic level course. The accepted educators, having first passed through a selection process, will access online study modules and take a final exam that they have to complete successfully within a time limit. They will have to achieve a minimum score to continue to the next stage.
  • Phase Two: Trip to Rioja. A 5-day English language course in which they will get to know other trainees and take part in technical workshops, wine-tastings, visits to producers in the D.O. Region, their wineries and vineyards ...
  • Phase Three: Final Project. The trainees will have to send in a final project on a topic that is set by the Regulatory Council and thus demonstrate first-hand what they have learned throughout the training. The project must be completed by a submission deadline.

If you are someone involved in wine education and training, with at least two years’ experience, command of languages and keen to be a Rioja ambassador, you are the ideal candidate for this role. You will be asked to submit your CV, have proven experience and provide a cover letter.


Estimated duration: 30 hrs.



During the basic-level online course, there will be a set of review questions at the end of each module relating to the content. To progress to the next modules, you will need to answer 100% of the questions correctly and you will have a limited number of attempts.

There will then be a final exam consisting of 30 questions, which you will have to answer within a time limit of 30 minutes. In order to be able to continue on with the second phase of the course, you must answer 75% of the questions correctly. You have a maximum of 2 attempts.



  • Proven experience and active involvement in the wine industry for at least 2 years
  • Already involved in wine education/training
  • Languages - strong command of English
  • WSET ¾ certification is a plus
  • Good communication skills
  • Strong commitment


Certified Rioja wine educators will make several commitments to be eligible for the renewal of the Rioja Wine Educator Certificate. More info here.

You can download resources for this course here:

Recommended wines

Winegrowing Dictionary

Recommended links for this course:

Great Wine Capitals

  • The Geography and Terroir of Rioja for Educators

  • This lesson introduces us into the land of Tempranillo and other varieties from Rioja, production and special characteristics. We also talk about phylloxera, which marks a before and after in the history of wine growing in Rioja.

  • This lesson details the process in the winery which ensures that the wines of Rioja attain their maximum potentiality. Basically this lesson concentrates on the art of ageing wines and the categories that make the different wines of Rioja unique.

  • Rioja is quality from the vineyard to the glass that you finally enjoy. This module explains how the first need arose to assure the origin of our wines and its history up to today’s quality control, which backs Rioja's reputation in the domestic and international markets.

  • This module delves into the marketing of Rioja wines, an area in which the Wine Region is the undisputed leader among Spanish wines.

  • Rioja wines are covered by the oldest Designation of Origin in Spain. This lesson explains the historical evolution of its production structure, its viticulture and its wineries, as well as its Control Board, all of which have turned Rioja into a world reference.

  • Marketing is considered to be the backbone of any business project, including wine. The following sections explain what marketing is and how it applies to wine business.

  • Rioja is a wine born in a land whose people have made their culinary culture a sign of identity. This module presents those facets that make D.O.Ca. Rioja a unique place in the world.

  • The growth of wine tourism in Spain has grown dramatically in recent years, extending to almost all wine regions and especially in Rioja.

  • Wine attracts a very large number of visitors who wish to travel the world and discover wine regions, the people who care for the land and make the wine and the surrounding landscapes.

  • In this module, we will try to clarify basic concepts about the service and handling of wine and its relation to food. By the end, we would like you to have an instrument to help you receive visitors at the winery, making your wine experience unique.

  • We defend a simple tasting communication, which uses a universal language that allows us to reach the whole world and thus communicate effectively.

  • In this module, we want to present the characteristics of the training and the key skills of a trainer in the wine sector. Training and education in general have changed a great deal and are no longer based on a lecture or master class in which student participation is of no importance. 21st century training is dynamic and tailored to the needs and expectations of the student, who should be the main focus of everything. Are you ready?

  • Show everything you have learned by taking this 30-question exam. You will have 2 opportunities to answer 75% of the questions correctly. You have 30 minutes to answer them.

  • We greatly appreciate your opinions and comments so that we can continue improving our courses and offer the best training in Rioja wines. With your contributions you help to enrich this great community of students from all over the world.

    We encourage you to share your opinion about this course in the "Comments" section at the bottom of this page. Thank you very much!


Don´t forget to leave us your opinion and for any questions or incidents, check the FAQs or contact us.
  • Lauren Denyer Denyer

    1 month ago, Dec 16, 2021 9:31 AM

    The trip organised by the Rioja Wine Academy is one of the most valuable learning experiences I have ever encountered in my time as a Wine Educator. It was such an in-depth journey into not just the region geographically, but also into the hearts, minds and souls of the grape growers, winemakers and all those that contribute to the region and its wines. An unforgettable experience!

  • Nygil

    Nygil Murrell

    1 month ago, Dec 16, 2021 9:29 AM

    The RWA Official Educator's Trip was an amazing eye-opening experience. The combination of a diverse set of activities each day, which included extensive tastings, visits with winemakers both in the vineyards and the wineries, as well unique experiences such as the blending activity with Julio Saenz of Rioja Alta or the presentation on viticulture by Juan Carlos Sancha all made for an extremely enriching trip. The knowledge I gained has added another level to my teaching not just with regards to Rioja, but to Spain in general. I would highly recommend the trip to anyone who truly wants to understand this incredible region

  • Bartolome

    Bartolome Gomez Diaz

    1 month ago, Dec 16, 2021 9:25 AM

    There are things that money cannot buy. The experience I had in Rioja during the Academy is priceless. The interest of all participants and the desire to learn more, to know, to taste, to understand. The availability and kindness of the winemakers, and the wineries, the visits to the vineyards, the workshops, the tastings, the generosity of everyone. The enthusiasm of the organization, the precise, measured, tireless work. I can only say RIOJA, Thank you, Danke, Gracias

  • Sarah Benson

    1 month ago, Dec 16, 2021 9:25 AM

    I have to say it was an absolute privilege to be selected to be part of the Rioja Wine Academy programme. I am passionate about engaging customers and wine consumers with wine, and I feel the programme gave me very broad and in-depth insight into Rioja on so many levels. I have come back really enthused and have already been talking to producers on how we can extend some of the opportunities and trends of Rioja to our customers here in the UK

  • Peter

    Peter Marks

    1 month ago, Dec 16, 2021 9:19 AM

    Without a doubt, the Rioja Wine Academy Educators trip is one of the very best wine experiences I’ve ever had the pleasure of attending. So much thought and great effort was put into the program to ensure we not only visited the key regions and tasted outstanding wines, but we were privileged to meet with many of the producers and growers and learn firsthand what makes Rioja a unique and special place to produce wine. Our wonderful hosts from the Rioja Consejo Regulador have made me a Rioja wine lover for life!

  • Bartolome

    Bartolome Gomez Diaz

    4 months ago, Sep 1, 2021 12:23 AM

    The Rioja Wine Certified Educator training is the wine training I have enjoyed more of all those I have participated. The design and structure of this online training is outstanding and the knowledge gained remarkable. Now we all know. Sabemos quienes somos. We deserve a Rioja ! Thanks

  • Yangang Li

    4 months ago, Aug 31, 2021 9:05 AM

    Great course and very useful

  • Wenshi (Roger) Zhou

    4 months ago, Aug 31, 2021 6:47 AM

    The design of the course is well designed and focus on details! Very thoughtful to have marketing and trainning course invloved for Educators! I am so looking forward to experience Rioja in person right now!

  • Lauren Denyer Denyer

    4 months ago, Aug 19, 2021 6:02 PM

    Very detailed and interesting course. Great to understand more about the new labelling terms.

  • Sang Liao

    5 months ago, Aug 3, 2021 7:16 AM

    Very practical course for educators. Loved the tourism and gastronomy sections in particular, which give a very clear image of the local wine culture!

  • Patricia Stefanowicz Mw

    8 months ago, May 11, 2021 11:31 AM

    Very detailed and interesting Course. Even for some of us with expertise in Espana and Spanish wines and Rioja, there was plenty of detailed discussion about the history and culture of the region that I may not have learned before.

This website uses own and third-party cookies to measure visits and sources of web traffic. The legal bases are the user's consent, except in the case of technical cookies, which are essential to navigate in this website. The owner of the website, responsible for the treatment of cookies, and their contact details are accessible in the Legal Notice. Please click on “ACCEPT AND CONTINUE” if you wish to accept all cookies. If you want to choose which cookies to accept or reject all, click on “COOKIES OPTIONS”. You can obtain more information about the use of cookies on this website by clicking here.